3. ICICI insurance
ICICI insurance company sent 50,000 direct mailers to office–goers in Mumbai through their lunch boxes.
More information:
ICICI Prudential Life Insurance Company Ltd. is a life insurance company, mostly engaged in life insurance and asset management business.
It was founded and established as a joint venture between ICICI Bank and Prudential Corporation Holdings Ltd. in 2000.
The insurance company has sent near 50,000 direct mailers to the office-goers through their lunch boxed in Mumbai.