To effectively get your message out:

Question

Question: To effectively get your message out:

Options:

1.  Use social media exclusively; it is the fastest growing media.
2.  Avoid using in-person events because it is difficult to control the message.
3.  Identify a single media source to focus all your campaign resources.
4.  Identify the best mix of different media to influence your target audience.

Answer 1

4. Identify the best mix of different media to influence your target audience.

To effectively get your message out, identify the best mix of different media to influence your target audience.